Genzou
7-minute walk from JR Senseki Line Matsushima-Kaigan Station, right next to Godaido
Phone: 022-354-0810

About Us
Menu
Alcohol
Access

About Us

Freshly grilled oysters, with a view of Godaido.

"Genzou" is a food-to-go spot right in front of Matsushima Godaido, where you can enjoy fresh oysters caught in the waters near Matsushima Bay, grilled in their shells and eaten right away. Grilled oyster shells (yakigaki) start from ¥300 each! If you're visiting Godaido, this is an unmissable dish.

The name "Genzou" comes from the word for "photo development." Surprisingly, the shop is run by a photography studio that has been capturing the smiles of many tourists at this very spot. Back in the days of film cameras, developing photos was a matter of course, but now that digital cameras have become widespread, the word "genzou" (development) is in danger of being forgotten. Delicious food, beautiful scenery. We want to leave memories of Matsushima "developed" in your hearts. This small shop is filled with the passion of "Matsushima Kanko Shashin," the company that runs it.

Menu

New specialty!

Genzou
Matsushima Sasakama Dog

¥600

A new Matsushima specialty featuring generous use of thick and meaty sasakama from "Matsukama"!

Most popular! As always,

Grilled Oyster in Shell

¥300 〜 ¥400 (*subject to seasonal variation)

Fresh oysters caught in the waters near Matsushima Bay, grilled directly in their shells over an open flame. An exquisite dish where savory, ocean-scented soup overflows from plump, juicy oysters. Enjoy the piping hot oysters as they are, or add our special homemade ponzu sauce or shichimi to your liking. They also pair wonderfully with beer. Orders available from just one piece.

Fresh out of the fryer, crispy

Fried Oysters

¥500

Enjoy crispy, juicy fried oysters with ease! Since we fry them in oil after receiving your order, the flavor bursts right in your mouth. Recommended not only for fried oyster fans, but also for those who aren't fond of raw oysters.

Sendai specialty

Grilled Beef Tongue Skewer

¥950

Genzou's beef tongue is delicious because it's grilled to a tender finish! Not only can you enjoy the flavors of Matsushima's sea, but you can also savor authentic Sendai specialties. Please enjoy the unique texture.

Warms you right up!

Oyster Chowder

¥700

Made with oysters marinated in basil oil, finished as a milk-based cream soup. A special dish that warms you from the inside out.

Authentic flavor with Sendai miso!

Beef Tongue Croquette

¥400 (1 piece)

A special croquette made by combining Sendai miso and beef tongue, fried to a crispy perfection. An irresistible dish that skillfully blends Sendai's famous flavors in perfect harmony.(Cooking time: 6–7 minutes)

Fluffy and fragrant

Fried Takoyaki

¥750

Crispy on the outside, juicy on the inside. Please enjoy our piping hot fried takoyaki.

The perfect companion for a stroll

French Fries

¥400 

Classic fries that are easy to eat even while walking. Perfect for when you're feeling a little peckish.

Alcohol

Luxuriously compare three local sake varieties

Cold Sake Tasting Set

¥900 

A set that lets you casually compare three local premium sake: "Hidakami Junmai", "Watabiya Club Junmai", and "Atago no Matsu Tokubetsu Junmai". You might just discover your favorite Japanese sake.

Also try these!

Draft Beer ¥700
Asahi Super Dry ¥500
Highball ¥500
Lemon Chu-Hi ¥350
Non-Alcoholic Beer ¥350

We offer a variety of cans and bottles. Please enjoy them alongside our oysters and beef tongue!

The best of Matsushima, all in one place!

Seafood and Sake Set

¥1,500

Enjoy 2 of Genzou's signature grilled oysters paired with your choice of 1 from 3 local Miyagi sake brands. Available as cold sake (makkiri) or warm sake (hot).
"Hidakami" Junmai Sake
"Wataya Club (Cotton Club)" Junmai Sake
"Atago no Matsu" Special Junmai
"Hakurakusei" Special Junmai

Access

Enjoy Matsushima cuisine with ease while gazing at Godaido!

"Genzou," located in the heart of Matsushima sightseeing area, is the perfect spot for food strolling in the area. Feel free to stop by anytime!

Address
〒981-0213
110 Matsushima-machi, Miyagi-gun, Miyagi Prefecture
Inside Matsushima Park Green Plaza

Phone Number
022-354-0810

Business Hours
10:30–16:30 (Irregular holidays)
10 seats total (Outdoor)
7-minute walk from Matsushima Kaigan Station on the JR Senseki Line
Paid parking available nearby
Nearby Attractions
1 minute walk to Godaido
7 minutes walk to Zuiganji Temple
6 minutes walk to Entsuin Temple
2 minutes walk to sightseeing boat pier
Show map

© 2014- Matsushima Kanko Shashin All Rights Reserved